The Playback

Jan 29, 2018


Top headlines and news across the digital video industry, curated each week by JW Player

Cheatsheet: Facebook’s attempt to rank publishers in the news feed (DigiDay) “Facebook continues to rattle the publishing world, first announcing that it would deprioritize news in its news feed and then saying it would ask users to rank news outlets’ trustworthiness . The news immediately stoked controversy, with critics saying Facebook is again abdicating its responsibility to control what appears in its feed.”

The state of ads.txt (DigiDay) “Because ads.txt allows buyers to check the validity of the sellers they purchase from, it should help buyers avoid spoofed domains and arbitraged inventory .”

Data Can Enhance Creative Projects – Just Look at Netflix (Harvard Business Review) “With the recent explosion of shows produced by Silicon Valley companies like Amazon, Hulu, and Netflix comes a fear that entertainment will increasingly be shaped by analysts crunching numbers rather than creatives following their artistic vision.”

Millennials drive OTT in Mexico (RapidTVNews) “One in four Mexicans under 35 are currently subscribing to at least one over-the-top (OTT) video service, the Instituto Federal de Telecomunicaciones (IFT) has revealed.”

Here’s who owns everything in Big Media today (Recode) “Older media companies are trying to compete by consolidating . And new distributors like Verizon and AT&T are getting in on the action. AT&T, for instance, wants to merge with Time Warner .”

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